Watch your back, Jesus

Christian pop culture is a $7 billion industry. That factoid appears in pretty much all the publicity for my book because it sounds so impressive.

But the other day I spoke about marketing to Christian children in a panel discussion with three other writers, and I learned from one of them, the hilarious Gary Drevtich, that Disney Princesses rake in $4 billion a year.

How have these upstarts come so close to overtaking the son of God? As any parent who has put up with a child’s “but I really want it!” can tell you: by turning daughter into whine.

Wow, I can’t believe I just said that.

4 Comments

I can’t believe you said it, either, but it made my day.

*Groan*

Factoid - 1. A piece of unverified or inaccurate information that is presented in the press as factual, often as part of a publicity effort, and that is then accepted as true because of frequent repetition:

I don’t think fact is the word you mean here, not factoid.

2008 Daniel Radosh    Design: Pat Broderick     Programming: Kevin Shay